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From Galleons to Ganache: The Story Behind Xocoloco What do you get when you mix ancient Aztec rituals, the Manila-Acapulco galleon trade, and a wild obsession with craft chocolate? Xocoloco — a name rooted in history and bursting with flavor. We dug deep into chocolate’s journey from Mexico to Manila to craft a name and logo that honors the past and celebrates the sweet madness of today. Read the full case study and discover how a single word can carry centuries of sto